In the future of Stephen Spielberg’s Minority Report, televisions and computers have been replaced by transparent screens on which life-size images appear to be floating in thin air. Watching Tom Cruise operate this fictional technology, David Lauren, Vice President of Ralph Lauren, was inspired to develop similar screens, but with a retail spin — his version would be implanted behind a store’s glass window and would be touch sensitive, allowing window shoppers to interactively browse through Lauren merchandise and purchase what they saw using a built in credit-card swiper.
