Over the past few years, an increasing number of worn-out consumers have reached for a bottle of Vitaminwater after a workout. The sports drink has emerged as a serious competitor to Gatorade and other noncarbonated beverages, so much so that Coca-Cola forked over $4.2 billion in cash to buy the brand from Glaceau back in 2007
Tag Archives: interest
Bond-Fund Buyer Beware
Study: Why Older Women Have Higher Sex Drive
Bad Online Reputation? How Experts Can Make You Look Good
Michael Fertik may be running a business, but by the time new customers are knocking on his door, things have turned decidedly personal. “People send us letters that say, ‘You saved my life,'” says the CEO of Reputation.com, pointing to the dramatic ways in which a person’s virtual reputation can shape their day-to-day routine
The Responsibility Revolution
We have always known that heedless self-interest was bad morals,” FDR said in 1937, in the midst of the Great Depression. “We know now that it is bad economics.” We learned this all over again after the collapse of Lehman Brothers, the shame of subprime mortgages and the brazen Ponzi scheme of Bernie Madoff.