With three best sellers to his credit, Malcolm Gladwell is one of the brightest stars in the media firmament. A British-born, Ontario-raised New Yorker staff writer and 2005 TIME 100 honoree, Gladwell’s clear prose and knack for upending conventional wisdom across the social sciences have made The Tipping Point, Blink and Outliers, as well as his lengthy magazine features on topics ranging from cool-hunting to ketchup, into must reads.